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Hypergene MediaBlog » Wired News: Net Publishing Made Profitable 
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Wired News: Net Publishing Made Profitable 

"Publishing is broken. Sales are low, there’s no money, and deadlines and delays are a headache. You have three months to sell a book and then it’s obsolete. Last year, I realized all the pieces were there finally for publishing e-books."
So tells Net publisher Adam Engst to Wired News. Engst thinks he has found a way to make money from the 50,000 readers of his free TidBITS newsletter. Engst finds bright technical writers to pen timely, helpful and cheap ($5-$10) Mac guides called the Take Control eBook Series. So far he has sold 20,000 copies of his most popular edition, Upgrading to Panther.

Of particular interest is Engst’s reasonable approach to copy protection:

None of the books has any kind of copy protection, though Adobe’s PDF format contains various digital-rights management mechanisms. “It’s not worth doing it all, because it just causes problems."

And the online publishing floodgates seemed poised to burst. While the market for e-books is tiny – $12 million to $15 million annually, it’s expected to grow at 30 to 50 percent. In comparison, the print book market has flat-lined.

"It’s(eBooks) the fastest-growing part of our business. We’re sanguine. There’s a lot of opportunities. It’s an exciting time if you’re creative.” says Tim O’Reilly

It seems like something news or magazine sites should seriously consider.

via Slashdot

Posted on Aug 14, 2004 | 1:23 am EST

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