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Hypergene MediaBlog » Licensing MSNBC content on your site

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Sunday, 30 Mar 2003

Licensing MSNBC content on your site

This is the first time we’ve run across anything like this. In a sign of the Web’s maturation into a mainstream medium, MSNBC.com is licensing some of its unique, interactive content to the public.
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One obvious piece of information, which appears to be missing, is any indication of how timely updates will be made.

Our initial reaction to this is why would you pay $99 for something you can link to for free?
MSNBC’s effort sounds interesting, and points to sign of potential micro-syndication in the future.  But wouldn’t they find a greater value in offering an XML feed for all their war-related content?

Has anyone seen other mainstream news sites actively licensing their wares like this?

Posted on Mar 30, 2003 | 10:05 pm EST
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