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Hypergene MediaBlog » Audience can be a good editor, if you let them

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Thursday, 04 Dec 2003

Audience can be a good editor, if you let them

Anyone who watched last night’s Red Wings vs. Mighty Ducks game knows that the headline on this ESPN page is way off.

ESPN Bad headline

Giguere was pulled in the second period after allowing four goals. Now, it’s unclear whether this is ESPN’s mistake, or whether it came with the story over the AP wire feed. Regardless, we have no way of alerting ESPN of this mistake. In the Contact Us section there is no clear place to send this type of information.

Participatory journalism is about communicating and collaborating with your audience. ESPN gathers mountains of stats and information. Some of it is bound to be wrong. But why not enable the fanatics of each player-team-sport help you get it right? Does anyone have a good example of a news agency that’s doing this right?

Update (Dec. 7): Steve Outing concurs on Poynter’s E-Media Tidbits.

Posted on Dec 04, 2003 | 9:15 am EST
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